Pokémon Go, a free-to-play location-based augmented reality (AR) mobile game developed by Niantic, broke records on iOS and Android with millions of downloads within a week of its release.

The Google-incubated Niantic Labs developed, Pokémon Go, is published by The Pokémon Company as part of the Pokémon franchise, and was released in July 2016 for iOS and Android devices.

While, the game allow players to capture, battle, and train virtual creatures, called Pokémon, using smartphone's in-built GPS and Camera in a combo with AR to create a live experience of catching the Pokémon.

Albeit, Pokémon Go, is incredibly low-end, and basic demonstrations of what AR technology is capable, as today generation of smartphones can do little to dynamically make sense of the real world through computer vision or depth sensing.

Pokémon Go thrives upon Google Maps data to take advantage of local geography: these are typically located at public art installations, historical markers and buildings, cenotaphs and other memorials, public parks and fountains, places of worship, and other points of cultural significance.

And to its credit, Pokémon has done a great job of getting typically lots of dumb gamer off their feet and outside to explore the real world around them, albeit through a surreal world lens.

Pokémon Go: Augmented Reality hits mainstream Gaming

Pokémon Go, a free-to-play location-based augmented reality (AR) mobile game developed by Niantic, broke records on iOS and Android with millions of downloads within a week of its release.

The Google-incubated Niantic Labs developed, Pokémon Go, is published by The Pokémon Company as part of the Pokémon franchise, and was released in July 2016 for iOS and Android devices.

While, the game allow players to capture, battle, and train virtual creatures, called Pokémon, using smartphone's in-built GPS and Camera in a combo with AR to create a live experience of catching the Pokémon.

Albeit, Pokémon Go, is incredibly low-end, and basic demonstrations of what AR technology is capable, as today generation of smartphones can do little to dynamically make sense of the real world through computer vision or depth sensing.

Pokémon Go thrives upon Google Maps data to take advantage of local geography: these are typically located at public art installations, historical markers and buildings, cenotaphs and other memorials, public parks and fountains, places of worship, and other points of cultural significance.

And to its credit, Pokémon has done a great job of getting typically lots of dumb gamer off their feet and outside to explore the real world around them, albeit through a surreal world lens.