Lead generation in marketing parlance means the generation of consumer interest or inquiry into products or services of a business. Leads are created for purposes such as list building, e-newsletter list acquisition or sales leads. On the other hand, content syndication implies website material being made available to multiple other sites, in order to provide a summary or update of the website's recently added content (for example, the latest news).

Now, what ways can you get the best possible lead generation out of your company's content using web syndication?

Creating content is only one part of the demand generation equation. The next (and most important) step is to get that content in front of your prospects. Using content syndication, you can get your content in front of millions of potential prospects, and reach them wherever they are researching similar product offerings.

This special report will give you some high level tactics to ensure that the content you create is the most effective, while targeting the right prospects.

Download the free white paper on "8 Ways to Create More Effective Lead Generation Programs Using Content Syndication" to ensure that you have the right processes in place to take advantage of the leads you generate now.