The maker of a new role-playing game on Twitter, Lolplaying, tagged '140 Mafia,' is trying to explore Twitter's money making potential with Super Rewards, a virtual currency service that already has been reaping revenue from various forms of online recreation. Super Rewards quietly began selling extra points and additional powers to 'Tweeple' this month when 140 Mafia's text-based take on organized crime made its Twitter debut.
The alliance was announced on Tuesday at a social gaming conference in San Francisco - Power to the Tweeple. Super Rewards gives players of online and mobile games ways to gain the upper hand against their opponents, with the reward of a few bucks - or, in some cases, a ridiculous amount of money can buy an advantage.
Jason Bailey, co-founder of Super Rewards, tipped it will pay off on Twitter as '140 Mafia' attracts more players. It's already proven to be a lucrative model at Facebook and MySpace, as well as on the iPhone.
Twitter's founders are yet to come-up with how to cash in on their popular social networking and messaging service. The scheme is raking in profits, but not for Twitter, which maintains it doesn't need to worry about monetization.
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